I learned about this program when we were at the Converse store in Seattle and I [heart] it!
There are many environmental programs that seem perfectly ridiculous to me (my rant on litterless lunches will come later!) but this is one I think is great. My family wears their shoes out! They can’t be handed down or donated to a good cause where other little children will benefit from them. Even african children in an orphanage would scoff at our completely trashed shoes! So I usually end up just chucking them in the trash.
Converse and Nike (all owned by the same peeps, in case you didn’t know) have a program going where you drop off your old kicks and they use the rubber for things like playground surfaces or tennis courts. Plus, when you drop a pair of shoes off you get 10% off your purchase. Sweet!
Read more here.